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How we work

Five phases. No surprises.

Every website we ship goes through the same five-phase process. It's how we keep timelines real, costs predictable, and the work — actually good.

01
Phase

Discover

Typical duration
1–2 weeks

Before we build anything, we listen.

The first thing we do is figure out what you actually need — which is rarely the same thing you came in asking for. We talk to you, look at your business, audit your current site (if you have one), and look at what your customers are doing. By the end of discovery, you have a real plan: scope, timeline, and what success looks like.

What you get
  • Kickoff workshop
  • Brand and business audit
  • Competitive review
  • Project plan with timeline and milestones
02
Phase

Design

Typical duration
2–3 weeks

Visuals that look like your brand and work like your sales team.

Design at Acqengi isn't decoration. It's the part of the project where we figure out, page by page, what your customer needs to see and what they need to do. We design in rounds — show you progress early, take real feedback, refine — so you never sit through a 6-week silence followed by a "big reveal."

What you get
  • Information architecture and wireframes
  • Visual design — desktop, tablet, mobile
  • Interactive prototype you can click through
  • Design system for future pages
03
Phase

Build

Typical duration
3–6 weeks (varies with scope)

Real code, real speed, real care.

This is where the site gets built. We write clean, modern code on the platform that fits your business — most often Next.js + Payload, sometimes Astro, sometimes WordPress, sometimes Shopify, depending on what you need. Every page is built mobile-first, optimized for speed, and structured for SEO from the start. You see progress weekly. You give feedback. We adjust.

What you get
  • Fully coded, responsive site
  • CMS setup and training (so you can update it)
  • SEO foundation and analytics
  • Integrations with your tools (CRM, email, payment, calendar)
  • A staging site you can show your team
04
Phase

Launch

Typical duration
1 week

Smooth handoff. Nothing breaks.

Most launches go wrong because someone forgot a redirect or skipped QA. We don't skip QA. We test on real devices, run performance audits, map every redirect from your old site, and migrate carefully. When you go live, you go live cleanly — without losing the rankings, traffic, or customer paths you've already earned.

What you get
  • Full pre-launch QA (performance, accessibility, SEO)
  • Redirect map and migration
  • DNS, hosting, and SSL setup
  • Launch-day monitoring
  • Post-launch walkthrough with your team
05
Phase

Grow

Typical duration
Ongoing (and optional)

The work doesn't stop at launch.

A website at launch is a starting line. The real value comes from what happens next — the SEO improvements, the new pages, the automations layered on, the conversion tweaks based on real data. Most of our clients stay on a monthly care plan after launch. Some don't. Either way, the site is yours.

What you get
  • Monthly reporting (traffic, rankings, conversions)
  • Ongoing improvements and small builds
  • SEO and content support
  • AI automation setup and refinement
  • A real person on call when something needs attention
Let's build

Sound like a process you can work with?

Tell us about your project. We'll come back with a real plan and a real timeline within one business day.

hello@acqengi.com